United Way rolls out annual toilet paper drive to help nonprofits offset costs, focus on programs


June 3, 2010 — When donors research a nonprofit’s numbers—tax dollars saved, money raised and lives changed—they rarely look at an organization’s toilet paper budget. Yet this necessary staple costs local nonprofits thousands of dollars each year that they could be spending on programs. United Way California Capital Region is asking the community to participate in its 2nd annual LIVE UNITED Toilet Paper Drive, sponsored by AT&T, on June 18 to help offset this cost. Last year’s drive raised 35,000 rolls of toilet paper, and this year’s goal is 50,000.

“It’s amazing the number of expenses nonprofits face that people don’t think about,” said Steve Heath, president and CEO, United Way California Capital Region. “Nonprofits work magic with their budgets to make a positive difference in countless lives in our region, but there’s only so much they can do. Donating toilet paper is a great way to join together and LIVE UNITED, ensuring more money goes toward vital programs that change people’s lives.”

The drive will take place 6:30 a.m.-6:30 p.m. on June 18 at Cal Expo, 1600 Exposition Boulevard in Sacramento, and The Golden 1 Credit Union Operations Center, 8945 Cal Center Drive in Sacramento. The rolls will be distributed the following week to many of United Way’s 142 certified partners in Amador, El Dorado, Placer, Sacramento and Yolo counties. For more information, visit www.yourlocalunitedway.org/tp-drive.

Woodland United Way and United Way of Stanislaus also will hold toilet paper drives on June 18. Toilet paper can be dropped off at Woodland United Way, 1017 Main Street in Woodland, between 6:30 a.m. and 6:30 p.m. For information on the Woodland drive, call (530) 662-3633. United Way of Stanislaus will collect toilet paper between 8 a.m.-5:30 p.m. at 422 McHenry Avenue in Modesto. For information on the Modesto drive, call (209) 523-4562.

United Way California Capital Region is the region’s leading provider of innovative solutions on the community’s most pressing issues, including high school graduation rates, household financial stability and obesity. Working with other nonprofits, businesses, donors and volunteers, United Way provides positive, measurable results on vital health and human services issues. Through new and traditional fundraising and mobilization programs, community members can give, volunteer and advocate in support of the causes they care most about, benefiting United Way and hundreds of nonprofits in Amador, El Dorado, Placer, Sacramento and Yolo counties. United Way is an independent, local affiliate of United Way Worldwide. For more information, visit www.yourlocalunitedway.org.