Nonprofit Leadership Summit Schedule
July 24, 2014
Registration & Visit Exhibitor Fair
9 – 9:30 a.m.
Welcome and Opening Remarks
9:30 – 10:15 a.m.
Keynote:
Stacey
Stewart, U.S. President, United Way Worldwide
Break & Visit Exhibitor Fair
10:15 – 10:30 a.m.
Breakout Session 1
10:30 – 11:30 a.m.
Feeling Those Public Speaking Jitters? Learn How to Send
Them Packing!
Magnolia Ballroom
Through participating in this workshop designed to develop a
speaker’s confidence, participants will have the chance to
address and overcome common fears of public speaking by knowing
oneself, owning one’s message, and knowing who is in the
audience. This interactive workshop is designed to offer
new speakers a chance to find their voice, and develop the
courage to speak confidently. Participants will have an
opportunity to experience sharing their message, and receive
feedback on what works well for getting their message across
effectively to an audience.
From Dull to Dynamic, Transform Your Current Presentation
Skills
Camellia Ballroom
Already speaking in front of groups? Now take the next step
towards building your skills to become an even more interesting
and effective presenter. People evaluate us in four ways:
what we say, how we say it, what we do, and how we do it.
Presenting with impact means that we use every resource available
to communicate with credibility and confidence. This
workshop incorporates the analysis of planning and preparing a
presentation, use of effective openings and closings, and our
tone of voice and body language when presenting.
Led by Robert Scherer, President, Dale Carnegie Training
Craft Your Most Memorable Elevator Speech
Carr
An elevator speech is an essential tool for organizations and
people. Can you say who you are, what you do, and what your
organization does in 30 seconds or less? If not, please join me
in this fun interactive session. We will craft a message that
will highlight who you are, and what your organization does in 30
seconds or less.
Participants after this session will be able to:
• Craft a 30 second elevator speech
• Differentiate your elevator speech to
different audiences
• Learn ways to effectively convey your message
Presentation Pitfalls: Overcoming Common Speaker
Blunders
Compagno
Perhaps you’ve seen it before or experienced it yourself: The
presenter was impressing the audience when a blunder overshadowed
the presentation’s effectiveness or hurt the speaker’s
credibility. In this presentation, Dennis Wade, speaking from
first-hand experience, will address some of the most common and
destructive pitfalls and how to overcome or avoid them.
Is Your Presentation Valuable or Just
Important?
Bataglieri
When preparing a presentation for an audience, it’s normal as a
speaker to ask ourselves – what do we think is important that our
audience should know. However, the information we give them
may be important to us but may not be valuable to our audience.
And what is valuable information? Valuable information is
anything an audience takes away with them and uses to make future
decisions that affects them and the lives of others.
Head, Heart, Hands and Humor: The 4H’s of an Engaging
Speech
Tofanelli
When we give a presentation, we tend to present from our own
learning style, but our audience is made of several learning
styles. An engaging presentation will address the different
learning styles in a balanced approach. In this presentation,
Rick Pierce will address the 4H’s of an engaging presentation and
provide practical ways to incorporate them in a balanced way.
Break & Visit Exhibitor Fair
11:30 – 11:45 a.m.
Luncheon
11:45 – 1 p.m
Participate in a dynamic community problem solving activity during the luncheon
Led by Janas Durkee, Nonprofit Professional and Consultant
Break & Visit Exhibitor Fair
1 – 1:15 p.m.
Breakout Session 2
1:15 p.m. – 2:15 p.m.
Meet the Funders: Gain a Better Understanding on How to
Customize Your Grant Proposal
Magnolia Ballroom
Come hear from a panel of funders who are focusing on sharing
their perspective on what they look for when receiving grants;
and the processes that nonprofits can take to strengthen their
proposals, relationships with the funders and their chances for
approval. As a nonprofit, we are looking to gain a better
understanding of what funders are considering and how we can
tailor our grant proposals to make them more competitive. For
many, fulfilling the expectations of funders while staying true
to our mission is a difficult balance, so we have invited four
panelists who are willing to share their expertise on how we can
refine our grant writing approach.
Panelists:
Bree
Cahill, Executive Director, SVP Sacramento
Juanita
Garcia, Executive Director, GenCorp Foundation
Karen Woodruff, Vice President, Community Affairs, Government and
Community Relations, Wells Fargo Foundation
Mary Hogarty, VP Citi Community Development -
Northern California, Citibank
Talia Kaufman, Director Community Impact, The Sacramento Kings
Foundation
Moderator:
Tim Ray, Regional VP, AT&T External Affairs in
Northern California
Millennial Engagement, Navigating Generational Motivation
and Complexities
Carr
Communicating effectively between generations is essential for
building volunteer and donor relationships in a hyper-connected
world. Yet navigating between generations can be difficult and
sensitive. Generational Motivation of Donors examines how to use
marketing messages effectively to succeed in today’s marketplace
with the additional challenge of generational complexities: the
different demands, values and preferences of today’s
multigenerational donors. You’ll enjoy this interactive
presentation packed full of valuable examples, humor, and
specific takeaways to apply to your industry, team, and even
*gulp* your own family!
Led by Gordon Fowler, President and CEO, 3fold Communications
Board & Volunteer Development: Recruit, Retain and
Excel
Tofanelli
Most highly successful and sustainable organizations recognize
the valuable role of volunteers, and invest in them. What goes
into developing great Board members and attracting dedicated
volunteers? What’s involved in keeping them engaged? In this
workshop, we’ll explore how to make it work, even in the midst of
limited resources.
Led by Kim Tucker, Executive Director, 3fold Connect
Get the Most Out of the NEW United Way Volunteer
Center
Compagno
Launched in May of 2014, the United Way Volunteer Center utilizes
the Get Connected software, an easy-to-use web-based platform
that matches donors, advocates, and volunteers with the right
opportunities in our community. Volunteers, donors and the
community at large can use the United Way Volunteer Center to
find ways to volunteer, give unused materials and household items
to agencies in need of donations, learn about upcoming special
events and fundraisers, and advocate for causes that require a
passionate voice. Make sure your organization has a presence on
the site from the beginning! This session will provide an
overview on the software, how to create a profile for your
organization and keep your needs up to date. In addition, get
some fresh ideas and learn how other partners are using the
software already with great success.
Revolutionize Partnerships: Create Large-Scale Social
Change in our Region Through Collective Impact
Camellia Ballroom
Large-scale social change requires broad cross-sector
coordination, yet the social sector remains focused on the
isolated intervention of individual organizations. Collective
Impact is a framework to tackle deeply entrenched and complex
social problems. It is an innovative and structured approach to
making collaboration work across government, business,
philanthropy, non-profit organizations and citizens to achieve
significant and lasting social change.
The Collective Impact approach is based on the belief that No
single organization alone has the ability to solve our regions
most challenging and pressing problems.. The approach calls
for when key stakeholders from different sectors commit to a
common agenda, shared measurement and alignment of effort.
Unlike collaboration or partnership, Collective Impact
initiatives have centralized infrastructure – known as a backbone
organization – with dedicated staff whose role is to help
participating organizations shift from acting alone to acting in
concert.
Moderator:
Janas
Durkee, Nonprofit Professional and Consultant
Panelists:
Amber Lovett, Vice President, Marketing & Communications, United
Way California Capital Region
Bob Dugas, Chief Operating Officer,
Goodwill Industries
Valerie Cousins, Senior Analyst, Community Link
Capital Region
Lorie A. Declarador, Sr. Stakeholder Relationship Tax
Consultant, Internal Revenue Service
Crisis Communications: Seven Steps to
Success
Bataglieri
Any event or issue that threatens the reputation and good name of
an organization and its ability to deliver services can be
considered a crisis. Experience has proven certain steps in
managing communications around a crisis consistently give
organizations their greatest chance of not only surviving the
immediate threat, but also striving after it’s over. An
experienced crisis counselor from one of the world’s largest
communications firms will lead an educational and entertaining
workshop filled with take-away tips directly relevant to your
operation.
Led by Dan Barber, Senior Partner & General Manager, FleishmanHillard Sacramento
Break & Visit Exhibitor Fair
2:15 – 2:30 p.m.
Breakout Session 3
2:30 – 3:30 p.m.
Giving Days: How 24 Hours Can Transform a Community
Through Play & Philanthropy
Compagno
Giving days are popping up all over the country, and on the heels
of the successful BIG Day of Giving, the ingredients to
successful outcomes are becoming more clear. What were the
major ingredients to success? Why did people engage in the
manner they did? Can this be repeated again? What would a
giving day in 2015 look like? Join the organizers from the
Sacramento Region Community Foundation and a local social change
entrepreneur for an engaging and innovative diagnostic and lens
through which we can examine giving and community engagement, and
learn how you can re-look at your own work in the community.
Led by:
Priscilla Enriquez, Chief Giving Officer, Sacramento Region
Community Giving Foundation
Jeannie Howell, Community Impact Manager, Sacramento Region
Community Foundation
Jeff
Louie, Capsity Community Activator, Capsity, Inc.
Get Your Story in the News!
Magnolia Ballroom
Join us for a panel discussion with local media representatives.
We’ve gathered some of our region’s best reporters, editors and
more to answer your questions about how to get your story in the
news. Join us as we talk with print, radio, television and online
journalists about tricks of the trade and tips for what piques
their interest in pursuing a story – especially in the nonprofit
sector.
Moderator:
Pam Dinsmore, Community Affairs Director, The Sacramento
Bee
Panelists:
Ken Chavez,
Senior Editor, The Sacramento Bee
Natasha
Lee, Morning Segment Producer, Fox40 News
Kitty
O’Neal, Anchor, KFBK Afternoon News
Pamela
Diaz, Reporter, Univision 19
Using Newsletters and Announcements as a Tool to Increase
Your Effectiveness
Carr
Discover new ways to drive action through engagement tools and
leveraging your relationships. We will cover all of the
ways to drive action in your social and email marketing efforts
to increase your effectiveness.
Led by Jennifer Baker, Constant Contact
Harness the Power of Dynamic Volunteer Projects to
Enhance Your Mission
Camellia Ballroom
Join us for this this high energy and interactive panel featuring
regional experts in the field of volunteerism. During the
session, panel members will discuss hot topics related to
volunteerism and community engagement. Bring your challenges and
questions and leave with solutions. Topics will include
accommodating new trends in volunteerism (baby boomers, episodic
and youth/teen volunteers), secrets to retaining long term
volunteers, volunteer leadership and recognition, screening and
letting go of volunteers, major challenges faced by volunteer
supervisors, and more! If your organization utilizes volunteers,
you won’t want to miss this one.
Moderator:
Joseph Ramos, Events Coordinator, Shriners Hospitals for Children
Northern California
Panelists:
Robin Simpson, Volunteer Services Manager, Sacramento Food Bank &
Family Services
Lois
Polaschek, House Manager, Ronald McDonald House
Mary
Lynn Perry, Volunteer Coordinator, City of Sacramento
Thinking Inside The Box For Fundraising
Success
Bataglieri
Who hasn’t been told to “think outside the box”? The intent is
great, but the phrase is misleading. The truth is, to think that
we can pluck ideas from nothingness is to believe in magic, not
the creative process. It’s time to rethink the greatest cliché of
creativity. Some people make the creative process too complex and
others make it too simple. But there is a place in the middle
that is thoughtful without being obscure. And that’s where “Think
Inside The Box” comes in. Creative strategist and veteran
communications executive John Armato focuses on an organic,
practical and demystifying approach to the creative process and
has tailored his presentation for the United Way Nonprofit
Leadership Summit to include examples from philanthropy and
trends for fundraisers to consider as they build future programs.
Led by John Armato, Senior Partner & Creative Strategist, FleishmanHillard Sacramento
Maximize Your United Way Partnership & Enhance Your
Campaign Potential
Tofanelli
There are always three presentations, the one your staff
practiced, the one your staff gave, and the one you wish they
gave! Join the United Way staff for this Train-The-Trainer
session to learn how to train your staff to give the presentation
that you wish they could give, the one that will get you a donor!
This session will provide you with an overview of various
employee-giving campaigns, tips to improve your staff’s
presentation skills, ideas on how to develop your agency’s
message and utilize the resource you have at your agency to make
an impact.
- For organizations who are not able to send all of their Tours & Speakers, speakers to this Summit they would want to have at least one staff member register for this workshop so they can learn and qualify to train these speakers at a later date.
Led by:
Crystal Richardson, Senior Director of Resource Development,
United Way California Capital Region
Kristina Ricci, Community Impact Program Officer, United Way
California Capital Region