Intel Breaks United Way Fundraising Record at $1.4 Million
Employees give more despite poor economy, reduced budget
December 8, 2010 – Intel employees gave $230,000 more in their workplace giving campaign this year, despite economic challenges. Nearly a quarter of all local Intel employees gave a total of $1.4 million through Intel’s Community Giving Campaign, which is managed by United Way California Capital Region.
“This increase shows the generosity of Intel employees,” said Annette Bachmeier, Intel Community Giving Campaign coordinator. “Intel employees understand there are individuals out there who are not as fortunate as we are, and so we’re willing to step up and provide support.”
Intel’s Community Giving Campaign integrated numerous events, including the annual Intel’s Got Talent contest and Sweet Success Bake-Off, which raise funds for United Way. Each event included incentives and a nonprofit fair where employees had the opportunity to meet United Way’s nonprofit partners. This year’s campaign included the new Power of ONE program, where employees and leaders were encouraged to reach out one-on-one to peers and staff.
“Despite a campaign that was a week shorter, a goal that seemed unattainable in this economy and a reduced budget, Intel blew past its goal to raise a record amount for the nonprofit community,” said Steve Heath, president and CEO, United Way California Capital Region. “Intel’s great events, communications, energy, leadership and teamwork resulted in a 20 percent increase from last year.”
United Way California Capital Region is the region’s leading provider of innovative solutions on the community’s most pressing issues, including high school graduation rates, household financial stability and obesity. Working with other nonprofits, businesses, donors and volunteers, United Way provides positive, measurable results on vital health and human services issues. Through new and traditional fundraising and mobilization programs, community members can give, volunteer and advocate in support of the causes they care most about, benefiting United Way and hundreds of nonprofits in Amador, El Dorado, Placer, Sacramento and Yolo counties. United Way is an independent, local affiliate of United Way Worldwide. For more information, visit www.yourlocalunitedway.org.